5 complimen tary skills in Digital Marketing that can boost your pay scale

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Feb 21, 2024

Analytics and Insights

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Focus on meaningful metrics when you are optimizing your conversion rates or analyzing data.

You should also specialize in business intelligence to turn your data into valuable business knowledge.

Try making data driven decisions by acquiring analytical skills.

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Community management

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You can build a community by understanding your brand, industry and customers.

Try mastering the social media networks and their tools for managing the inquiries.

To excel in community management you should combine your technical skills with the soft skills.

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Art of Storytelling

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Develop your storytelling abilities to engage and resonate with your audience.

You should learn about how to compel narratives across different social media platforms.

Learn different ways like videos, infographics and podcasts to tell your brand’s story.

Take leverage of the AI to personalize your content delivery.

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Automation

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Do automation in your digital marketing business to become more productive and generate more leads.

Understand about different automation tools like HubSpot, Sender and Omnisend.

Gain skills on how you can analyze and interpret automation data.

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Graphic Designing

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Graphic designing skills will help you with branding and marketing.

It will not just create visually appealing designs but will also communicate the brand’s message.

Learn color theory and typography to be an expert.

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